Listen Here
Here's the uncomfortable truth:
Right now, homeowners in your market are asking Google and ChatGPT, "Who's the best pool builder in Tampa, Florida?"
If your name doesn't appear in that answer, that $75K project just went to your competitor.
Not because they're better. Because they figured out AI search before you did.
And while you're paying some SEO agency $2,500/month to "optimize" your website for Google's 2019 algorithm, the game has already changed. The pool builders who will dominate 2026 aren't waiting for Google to catch up — they're showing up where homeowners actually make buying decisions: ChatGPT, Perplexity, and Gemini.
Your agency won't tell you this. Because they don't know how to fix it.
I started Pool Builder Growth after watching great pool companies — with decades of experience and incredible craftsmanship — get buried online by mediocre competitors who barely knew the difference between gunite and vinyl.
The difference? The winning companies had cracked AI search optimization.
So I reverse-engineered the pattern. I analyzed over 100 pool contractor websites. I tested what made some appear in ChatGPT results while others stayed completely invisible.
Here's what I found:
The pool companies ranking in Google and AI search all have 5 things:
Missing even ONE of these? You're losing 40-60% of your AI search visibility.
Missing three or more? You might as well be invisible.
And here's what made me sick:
The SEO agencies charging pool builders $2K-$5K/month aren't fixing ANY of this. They're optimizing for an algorithm that's already obsolete. They're building backlinks and chasing keyword rankings while AI search is stealing your leads.
By the time they figure it out, you'll have lost 12 months of projects to the pool builder down the street who got AI-ready first.
Do the math: If you're losing just ONE $75K project per month to a competitor who ranks in AI search, that's $900K in lost revenue per year. That's a crew member's salary. That's your profit margin. That's the difference between growing and barely surviving.
All inside a single, easy-to-use Google Sheet.
Don’t wait for your competitors to outrank you in AI search.
Claim your free copy of the AI SEO Checklist for Pool Builders and see exactly where you stand.
You don't have time to wait for your agency to catch up.
The AI SEO Checklist for Pool Builders shows you exactly what's keeping you invisible — and how to fix it.
Here's what you get:
16 Categories to Audit — Technical SEO, Local, Schema, Content, Core Web Vitals
Auto-Scored Dashboard — Your score updates as you check off each item
Plain-English Fixes — No jargon. Just clear yes/no questions and action steps
Competitive Benchmarking — Most pool builders score below 60%. Hit 75%+ and you're ahead of 80% of your market
Ranked by Impact — Fix the top 3 items and leapfrog your competition in weeks, not months
This is the exact checklist I use when auditing pool builders. Now it's yours. Free.
Why am I giving this away?
Because I'd rather have you owe me a favor than watch another great pool company go under while their mediocre competitor — who happened to figure out AI search — steals their market.
When you fix your AI SEO and your phone starts ringing again, you'll remember who gave you the roadmap. And maybe we'll work together.
But even if we don't, at least you'll still be in business.
No sales call required. No "book a demo" nonsense. No credit card. No bait-and-switch.
Just the checklist and 10 minutes of your time.
→ The checklist hits your inbox in 60 seconds — No waiting. No "our team will review your request" garbage. It's yours immediately.
→ Your score updates as you go — Check off each item and watch your AI readiness score appear in real-time. You'll know exactly where you stand in under 10 minutes.
→ You'll see what's costing you leads — Every gap is ranked by revenue impact. Fix the top 3 and you'll be more visible than 80% of pool builders in your market.
→ Optional: Get a free audit call — Want me to walk through your biggest gaps personally? I'll send you a calendar link after you complete the checklist. No pitch. No pressure. Just answers.
The pool builders who run this checklist in the next 30 days will dominate their markets in 2026.
The ones who don't? They'll spend 2026 wondering why their competitor's phone won't stop ringing while theirs sits silent.
Don't be that guy.
P.S. — This is 100% free. No strings. I built this because I got tired of watching great pool companies lose to mediocre competitors who just happened to figure out AI search first. Use it. Fix your site. Win your market. Or ignore it — and spend the next 12 months paying an SEO agency to optimize you into irrelevance while AI search eats your lunch.
Your call.